I-Next of India has been designated the 2012 World Young Reader Newspaper of the Year in the annual Young Reader Prize competition from the World Association of Newspapers and News Publishers (WAN-IFRA), which awarded 21 prizes to newspapers and a printing plant that have found innovative ways to attract young people to the news.
“Prize winners show that newspapers can successfully appeal to younger audiences in the digital age,” said Aralynn McMane, executive director of WAN-IFRA young readership development.
“This year’s winners offer a fantastic set of examples for how to capture and captivate this audience at that key point in their lives when they will or will not become interested for life in a multiplatform relationship with their newspaper.”A full list of winners can be found here
Source
No comments:
Post a Comment