March 31, 2011

NEWS / PROJECTS / CAMPAIGNS: Nickelodeon launches campaign to battle digital bullying

NEW YORK — The popular children's television network Nickelodeon began an on-air public service campaign Monday featuring some of its stars offering advice on what young people should do when confronted with hostile texts, emails or Facebook posts.

The advice offered in one ad featuring Ashley Argota of "True Jackson, VP" and Gage Golightly of "The Troop": Sign off the computer; don't reply to a hostile messenger; block bullies from access; make a copy of the message to show to an adult you trust.

"It's not tattle-telling," Golightly said. "It's standing up for yourself."

The issue has received national attention after the suicides of teenagers who were victims of cyberbullying.

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