February 25, 2011

NEWS / PROJECTS: New children's media project launches in SA and Zambia

'Children & Media: Championing Best Practice', is a project that launches today, Thursday 24 February 2011, by Media Network on Child's Rights and Development (MNCRD) in Zambia, Media Monitoring Africa (MMA) in South Africa and Save the Children, with the support of the European Union and Sida Sweden.
It aims to work with almost 600 children and 500 journalists to ensure children's rights are respected in media in South Africa and Zambia, and to deliver more representative and ethical journalism.

According to MMA director, William Bird, "We've seen a gradual improvement in how children are reported on in the media since 2003. However in SA, 7% of stories that mention children violate their rights, in Zambia that figure is 18%. This is usually where a child is named where it is clearly it is not in its best interests, frequently stigmatising the child, increasing its vulnerability or even putting its life in danger."

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