By: Issa Sikiti da Silva
The European Union (EU), Save the Children, Swedish International Development Cooperation Agency (SIDA) , South Africa's Media Monitoring Africa (MMA) and Zambia's Media Network on Child's Rights and Development (MNCRD) last week jointly launched a daring project, 'Children and Media: Championing Best Practice', which aims to work with 570 children and 500 journalists to ensure children's rights are respected in the media, and a more representative and ethical journalism is practised in both countries.
Critics continue to deplore the increasingly 'unethical' behaviour of most African media houses, which sensationalise children's stories to boost circulation, viewership and listenership in the view of making huge profits.
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Critics continue to deplore the increasingly 'unethical' behaviour of most African media houses, which sensationalise children's stories to boost circulation, viewership and listenership in the view of making huge profits.
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