This study gives an overview on the situation of children's TV in Asia. The data gathered in 20 Asian countries show the relation between productions that are produced in the country itself (in-country-production) and productions that are internationally acquired (bought-in production). It gives an overview on the type of channels - public or commercial/subscription - that arebroadcasting children's programmes, and examines what age-groups their children's programming is aiming at.
Introduction
Given the fact that TV plays a very important role in the life of most children, this research on the situation of children's TV in Asia wants to examine what sort of TV programmes are actually offered to the children in Asia. How much specific children's TV programming is available in Asia, in total and in each country that took part in this study? The study looked at where those children's programmes are being produced – are they local productions or internationally acquired shows.
The basic outcomes of this survey were presented at the Asia Media Summit 2009 in Macau. This research report offers data of the overall situation in Asia (meaning: all participating countries) as well as the data of each participating country.
full report
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