December 17, 2013

NEWS: Children's TV in Russia

(...) Govorukhin specifically addressed the issue of interrupting children’s programs with commercials, which the State Duma is currently considering. Under existing law, channels cannot run commercials during children’s programs, which has led to a decline in children’s programming on major federal channels. Duma deputies are considering two options for stepping up children’s programming: allowing networks to interrupt children’s shows with commercials or introducing a mandatory share of children’s shows on every station.

Govorukhin said he strongly supported the latter option.

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