October 11, 2012

ARTICLES: Abu Dhabi Media Summit: what the Big Bird controversy means for children's media

Sesame Workshop CEO says children’s learning should be non-partisan; defends public-private partnership but calls for more federal backing.
Move over, Bill Gates. Who would have thought Big Bird would emerge as the most buzzed-about media figure at this week’s Abu Dhabi Media Summit?
The giant yellow avian icon, star of educational TV showSesame Street, hit the political landscape last week when US Republican Presidential candidate Mitt Romney ruffled feathers by singling out the show for potential federal funding cuts.
“Big Bird is fine. Being 8’2” tall he’s used to attention but not to this extent,” said Melvin Ming, president and CEO of Sesame Workshop, who spoke to the Abu Dhabi conference via satellite from New York.

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