December 7, 2011

NEWS / APPS: PBS KIDS Expands Video App to iPhone & iPod touch

ARLINGTON, Va., Dec 06, 2011 (BUSINESS WIRE) -- PBS KIDS today announced the PBS KIDS Video App is now available on iPhone and iPod touch, bringing more free educational video content to families than any other children's media app. The app gives families free, streaming access to more than 2,000 videos -- including clips and full episodes -- from their favorite PBS KIDS series. The PBS KIDS Video App launched on iPad in May with great success; it has served more than 430 million video streams -- an average of two million per day -- and has had over 450,000 downloads to date.
"PBS KIDS video has been incredibly successful online, making the number one kids entertainment site for free streamed videos,i" said Jason Seiken, Senior Vice President, Interactive, PBS. "When we launched the PBS KIDS Video iPad app in May, it was equally well-received, with 50 million streams just in the first month and growing to more than 86 million streams in November. And kids watch more video streams on the PBS KIDS Video iPad app than on nearly all other children's broadcast and cable network websites.ii After seeing this high demand for our children's programming on the iPad we were committed to extending the app's reach to the iPhone and iPod touch, which will bring our popular content to even more kids and parents."

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