February 8, 2011

NEWS / REPORTS / STUDIES: Arab Social Media Report released by Dubai School of Government

Dubai-UAE: 07 February, 2011- According to the inaugural Arab Social Media Report (ASMR), social networking platforms such as Facebook and Twitter will continue to play a critical role in organizing social and civil movements in the Arab world, especially among the youth.

A team of researchers at the Governance and Innovation Program in Dubai School of Government has been monitoring the growth and usage trends of such tools in the Arab World in 2010. According to the Report, the penetration of social networking tools is soaring in the Arab world. The growth is highest among youth between the ages of 15 and 29, who make up around one-third of the total Arab population. The report states for example, that the total number of Facebook users in the Arab world has increased by 78 per cent, from 11.9 million in January 2010 to 21.3 million by December 2010, with 75 percent of the Facebook community in the Arab region belonging to this demographic and driving its growth.

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