Latest speakers include:
Paul Wehberg, new media director, Neue Osnabrücker Zeitung, Germany (2009 World Young Reader Prize winner for editorial strategy) on how the newspaper teamed with a social network to produce a youth supplement that generates both readership and advertising.
Anna Homqvist, chief editor, and Ylva Hvarfner, managing director, Familjeliv.com, Sweden, on how they turned this network for parents, especially mothers, into an editorial and commercial success by having marketing and editorial working closely together and forming partnerships with newspapers of the Stampen group in a concept that is moving into other countries.
Michael Smith, executive director, Media Management Center, USA, on new research with the Newspaper Association of America Foundation about adolescent preferences in newspaper news sites with some startling lessons for online news sites in general.
Grzegorz "Greg" Piechota, special projects editor and two-time winner of the World Young Reader Prize, Gazeta Wyborcza, Poland, on how that paper continues to innovate in deceptively simple ways.
Roxana Morduchowicz, director of media education for the Ministry of Education of Argentina, on how a new WAN-IFRA resource helped get support from a variety of sources and how you can use it to do the same.
And more..
It's not too late to find out more and sign up at www.wan-press.org/prague2009
OUR PARTNERS:
Main partners for the World Young Reader Conference are Norske Skog, the Norway-based paper producer, and the Czech Publishers Association.
Other supporters include Smart Technologies, makers of SMART interactive whiteboards, DHL, our official transporter, PNS, the Czech print media distributors and the Lord Mayor of Prague.
We also thank these other partners: People in Need, the European Journalism Centre, and these Prague-based newspaper companies Borgis, Economia, Mafra, Ringier, the Prague Post and Vltavalabe Press.
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