UNICEF uses text messages to spread the word about polio in Zambia
20 July 2009 – The United Nations Children’s Fund (UNICEF) will be sending text messages to millions of Zambian parents this week as part of a new initiative to harness modern technology in the fight to prevent polio.
UNICEF has joined forces with the Zambian Health Ministry and two mobile phone companies, ZAIN and MTN, to encourage parents to bring their children under the age of five to the nearest health-care centre for free polio vaccinations.
“It is about time that we used modern technology to ensure child health and this year is particularly important because of the polio prevention campaign,” said UNICEF Zambia Representative, Lotta Sylwander.
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