The Video Generation: Kids and Teens Consuming More Online Video Content Than Adults at Home, According to Nielsen Online
NEW YORK, NY--(Marketwire - June 9, 2008) - Nielsen Online, a service of The Nielsen Company, today announced that per person, kids consumed more streams than those over 18, and spent more time watching online video from home in April (see Table 1). Kids 2-11 viewed an average of 51 streams and 118 minutes of online video per person during the month, while teens 12-17 viewed an average of 74 streams and 132 minutes of online video. Those over 18 viewed an average of 44 streams and 99 minutes of online video.
No comments:
Post a Comment