Nickelodeon Teams with UNICEF for Motivational Character
January 24, 2008
Nickelodeon Latin America, in collaboration with UNICEF, announced the launch of a new initiative aimed at children throughout Latin America to motivate positive changes in their daily lives in order to contribute to a better planet.
Starting Monday, Jan. 28, new character "Verdito" will make daily on-screen appearances encouraging change with brief, direct and age-appropriate messages that appeal to the Nick audience. The square-shaped, very green animated character will offer suggestions, challenges and ideas to motivate children to do their part to make the world a better place.
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