Pitch Is Great At Nordic Children's TV Festival13.06.2007
Pitching is an art which Nordic TV producers where invited to discover during the 5th Nordisk Barne TV Festival (NBF) in Ebeltoft, Denmark (June 6 - 10), and an art which can pay as witnessed by Stefan Malmström who left with a DKK 50.000 cash prize for his project Tott Igelgott.
The Swedish Malmström (Tact Tac Film) will use the money towards the development of his project into a 26x7 minutes children mini series. The award was handed out last Saturday by Michael Fleicher from Svensk Filmindustri, Danmark, official sponsor of the NBF Pitch contest. "It was a great exercise for producers and industry freelancers who had three minutes to pitch for a children's TV idea in front of a panel of five jurors from the main Nordic broadcasters", said Lisbeth Matthiesen, organiser of the NBF.
The new Pitching session was part of this year's NBF programme, which included a competition rewarding the best children's TV productions from the Nordic countries. The 2007 Best Animation Programme Award was given Svensk Filmindustri's Loranga, Masarin och Dartanjang (photo). Other key awards such as Best Fiction Programme went to DR TV's family series Julie starring Iben Hjejle and Mads Mikkelsen.
This year's main theme around which several workshops were organised was: 'Who are those children anyway?' "There is a real gap between the cultural references of children of the 21st century and their parents", stressed Matthiesen. "We wanted the 128 delegates who were registered this year to be able to focus on this theme". "The next NBF scheduled for 2009 will focus on new media, on the various platforms available for children to get entertained and educated", she concluded.
The bi-annual NBF is set up as a voluntary association involving public and private broadcasters, and independent producers. Among its various sponsors is Nordisk Film & TV Fond.
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