April 30, 2007

TV / PROJECTS: TV programme targets Arabic youth (JORDAN)

TV programme targets Arabic youth
By Tudor Lomas   
Saturday, 28 April 2007


The Shababnews production team
On the face of it, setting up a news programme for young teenagers on state-run TV in Jordan seems a long way from the cutting-edge of pioneering, independent media, but nothing like it has been done before in the Arab world.

Youth news TV can offer a realistic way of making a journalistic impact in countries where the prospects are otherwise pretty bleak.

Such news is often not taken seriously by the authorities; this gives a chance to slip beneath the radar and access a crucial and influential audience.

Shababnews is a locally-produced news offering in Arabic which cuts through the bland to offer quality reports on subjects such as child labour, recycling plastic bags and the curse of diabetes.

In Jordan 50% of the population is under 20 years old.  Not only are they the future, but these young teenagers are de facto mentors for their younger brothers and sisters.  In many families they help their parents and older relatives to decode a rapidly changing world.

SHABABNEWS WEBSITE: http://www.shababnews.tv/
Chris Schuepp
Young People's Media Network - Coordinator
Youth Media Consulting GbR
c/o ECMC (European Centre for Media Competence)
Bergstr. 8 / 11th floor
D-45770 Marl - Germany
Tel./Fax: +49 2365 502480
Mobile: +49 176 23107083
Email: cschuepp@unicef.org
URL: www.unicef.org/magic
Mailing list: http://groups.yahoo.com/group/youthful-media
The YPMN is supported by UNICEF and hosted by the ECMC.
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