October 24, 2005

NEWS: Parents urged to turn off violent TV (NEW ZEALAND)

Parents urged to turn off violent TV

24 October 2005

The Families Commission is calling for a national campaign against family violence that would include asking parents to switch off violent television programmes.

Chief Families Commissioner Rajen Prasad says violence in the media is desensitising people to its effects and making it easier for people to behave violently in real life.

He wants a multimillion-dollar, multi-year publicity campaign similar to the ones that have dramatically reduced smoking and drink-driving.

It would include media advertising, school programmes and support from business, sports teams and other groups.

"What is needed is a sustained campaign that denounces violent attitudes and promotes the concept of strong, supportive relationships," he said.

FULL ARTICLE AT http://www.stuff.co.nz/stuff/0,2106,3453697a11,00.html

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