?MediaRelate: Understanding Media Images of Love, Sex and Relationships?.
Media Relate is a practical media and sex education project that has resulted in the publication of a set of teaching materials, including a booklet, a DVD and a website. The project emerges from our earlier research in this field, which demonstrated young people?s enthusiasm for learning about personal and sexual issues from the media rather than from parents or school. (See the report, ?Children, Media and Personal Relationships? (www.mediarelate.org), and book, ?Young People, Sex and the Media: the facts of life??, by David Buckingham and Sara Bragg (2004, Palgrave Macmillan)).
Existing media texts aimed at or enjoyed by young people rarely seem to be used as a topic of discussion and source of learning in their own right within personal and sexual health education. We believe this is a lost opportunity. We have therefore produced and evaluated a set of teaching materials that will support teachers and youth workers in working with young people aged 11.14. Our teaching materials aim to develop media ?reading? skills in young people, and encourage them to explore contradictory perspectives and values represented by different media genres and forms, and to reflect on their own experience as audiences for media. The materials include units on: students? own views on their media consumption, teenage magazines, dramas and soap operas, and advertising.
Media Relate is a partnership between the Centre for the Study of Children, Youth and Media at the Institute of Education, the English and Media Centre, London, the Netherlands Education-Entertainment Foundation and the Department of Communications at the Autonomous University of Barcelona. It is partly funded by the European Commission, with additional support from a range of funders including (in the UK) the Broadcasting Standards Commission.
Young People's Media Network - Coordinator
c/o ECMC (European Centre for Media Competence)
Bergstr. 8 / 10th floor
D-45770 Marl - Germany
Mobile: +49 176 23107083
Fax: +49 12126 23107083
Mailing list: http://groups.yahoo.com/group/youthful-media